Why retention beats acquisition in the race for gambling industry growth
7th April 2026
As acquisition costs rise and regulatory pressure intensifies, CRM is becoming the defining battleground in iGaming.
In this TalkGambling interview with Ross Timmins, Symplify CSO Christoffer Feldt-Sørensen explores how CRM is evolving from a campaign tool into a real-time, data-driven engine powering retention, personalisation, and long-term value.
From AI and real-time data to embedded compliance, the conversation highlights why the operators who win won’t be the loudest – but the smartest.
