Symplify Insights: see what’s working across every channel
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No exports, no spreadsheets
How did this month compare with last? Are your automations earning their keep? Which journeys need attention? Answering questions like these tends to mean exporting the numbers and rebuilding them in a spreadsheet or BI tool.
With Insights, they’re answered inside Symplify, with nothing to set up and up to 12 months of history from the day it’s switched on.

Your one-page health check
The Account Brief is your one-page health check for a regular review. It shows your volume, reach and engagement, how automations compare with campaigns, which journeys improved or dropped, and how your sending has trended over time.
Questions you can answer in one click
Four questions every CRM team asks, each answered on a single screen.
Drill down to the detail
Pick any period and the previous one is compared automatically. Filter every chart at once by project or by contact attributes like country and membership level, and combine two for a sharper view.
With DataDocs, you can also focus on contacts who hold a specific document, like a booking or an order.

Symplify Reports show the results.
Insights shows what they mean over time.

Built to be trusted
We built Insights together with our customers, around the questions their CRM teams need answered.
It runs on a separate analytics warehouse, so it never slows down your sending. Every tile explains exactly what it shows, and personal details like email addresses and phone numbers are never available as filters.
FAQs

