Monday 8th April 2024 – Symplify, the Stockholm-based market leader in CRM and AI cloud solutions, has launched a new partnership with online sportsbook and casino operator, Pixel.GG.

Symplify is set to heighten Pixel.GG’s engagement capabilities with its exclusive CRM, and multiple communication channels. With a sharp focus on email, SMS, dynamic web, and browser push notifications, Pixel.GG will be able to significantly deepen player interaction. 

With seamless access to Symplify’s Campaign and Journey builder modules, along with comprehensive site conversion testing tools, Pixel.GG now has the ability to implement tailored, AI-enhanced player experiences. This strategic approach not only optimises ongoing marketing strategies, but directly impacts customer satisfaction and lifetime value, driving positive outcomes for Pixel.GG.

Symplify’s Head of Sales Christoffer Feldt-Sørensen said: “Pixel.GG is a progressive operator that has an extensive suite of products that its community love exploring. Working together and utilising our cloud-based CRM and AI ecosystem will power the next exciting stage for the business.”