Symplify-ing Big Data And Responsible Personalisation

 

2nd October 2025

How can operators move beyond the hype to turn data into actionable strategies that actually drive retention and results? iGamingFuture Head of Content Curtis Roach sat down with CSO Christoffer Feldt-Sørensen to unpack the real opportunities and challenges of AI, big data, and player engagement. 

Christoffer Feldt-Sørensen, CSO:

AI and big data have become the industry’s favourite buzzwords — but the real question is how operators can turn them into actionable strategies that actually drive retention and results. 

I had a great conversation with iGamingFuture’s Head of Content, Curtis Roach, about cutting through the noise and making AI and data truly work for player engagement. 

Read the full feature on iGamingFuture