{"id":14563,"date":"2026-07-08T11:45:54","date_gmt":"2026-07-08T11:45:54","guid":{"rendered":"https:\/\/symplify.com\/?p=14563"},"modified":"2026-09-18T11:52:12","modified_gmt":"2026-09-18T11:52:12","slug":"after-the-final-whistle-turning-tournament-traffic-to-long-term-loyalty-with-symplify","status":"publish","type":"post","link":"https:\/\/symplify.com\/fr\/press-room\/after-the-final-whistle-turning-tournament-traffic-to-long-term-loyalty-with-symplify\/","title":{"rendered":"After The Final Whistle: Turning Tournament Traffic To Long-Term Loyalty With Symplify"},"content":{"rendered":"

 <\/p>\n

8th July 2026<\/b><\/p>\n

The World Cup is putting operators’ CRM strategies to the test. With a surge in first-time and casual bettors, the real challenge isn’t simply acquiring new players\u2014it’s turning tournament traffic into long-term loyalty.<\/p>\n

In an exclusive interview with iGamingFuture<\/a>\u2019s Head of Content Curtis Roach<\/a>, our Chief Sales Officer, Christoffer Feldt – S\u00f8rensen<\/a>, discusses why operators that succeed won’t necessarily be those spending the most on acquisition, but those using real-time behavioural insights and predictive engagement to deliver the right experience at the right moment.<\/p>\n

Read the full interview on iGamingFuture<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

  8th July 2026 The World Cup is putting operators’ CRM strategies to the test. With a surge in first-time […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[64],"tags":[],"class_list":["post-14563","post","type-post","status-publish","format-standard","hentry","category-press-room"],"_links":{"self":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/posts\/14563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/comments?post=14563"}],"version-history":[{"count":1,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/posts\/14563\/revisions"}],"predecessor-version":[{"id":14564,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/posts\/14563\/revisions\/14564"}],"wp:attachment":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/media?parent=14563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/categories?post=14563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/tags?post=14563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}