{"id":950,"date":"2020-10-22T08:57:31","date_gmt":"2020-10-22T08:57:31","guid":{"rendered":"https:\/\/symplify.com\/conversion\/personnalisation\/"},"modified":"2026-07-13T13:49:59","modified_gmt":"2026-07-13T13:49:59","slug":"personnalisation-3","status":"publish","type":"page","link":"https:\/\/symplify.com\/fr\/personnalisation-3\/","title":{"rendered":"Personnalisation de l&rsquo;exp\u00e9rience client"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:1%;--awb-padding-bottom:1%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-align-content-center fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-padding-bottom:15px;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h1 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Am\u00e9liorez votre exp\u00e9rience client gr\u00e2ce \u00e0 la personnalisation<\/h1><\/div><div class=\"fusion-text fusion-text-1\"><p>Avec Symplify, vous pouvez cr\u00e9er des exp\u00e9riences utilisateur personnalis\u00e9es qui r\u00e9pondent directement aux besoins et aux d\u00e9sirs uniques de chaque visiteur du site web.<\/p>\n<p>La mise en \u0153uvre de la personnalisation de site web vous aidera \u00e0 d\u00e9couvrir comment l&rsquo;utilisation de vos donn\u00e9es collect\u00e9es peut consid\u00e9rablement augmenter la valeur vie client et am\u00e9liorer l&rsquo;exp\u00e9rience globale du site web.<\/p>\n<p>Avec Symplify, vous pouvez utiliser les donn\u00e9es de vos visiteurs pour am\u00e9liorer l&rsquo;exp\u00e9rience du site web. Un autre avantage est l&rsquo;am\u00e9lioration de la fid\u00e9lisation de la client\u00e8le. <\/p>\n<\/div><div ><a class=\"fusion-button button-flat button-xlarge button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" style=\"--awb-margin-top:40px;\" target=\"_self\" href=\"https:\/\/symplify.com\/fr\/?page_id=917\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Parler \u00e0 un expert<\/span><\/a><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-max-width:600px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1200\" height=\"1080\" alt=\"Personnalisez votre exp\u00e9rience client\" title=\"Web dynamique\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/Dynamic-Web.svg\" class=\"img-responsive wp-image-6814\"\/><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container hundred-percent-fullwidth non-hundred-percent-height-scrolling fusion-custom-z-index\" style=\"--awb-background-position:center bottom;--awb-background-repeat:repeat-x;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-z-index:10;--awb-padding-top:15px;--awb-padding-bottom:15px;--awb-padding-top-small:40px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-justify-content-space-between fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-padding-top:30px;--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-space-between fusion-content-layout-row fusion-flex-align-items-center\"><div class=\"fusion-image-element\" style=\"--awb-max-width:110px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none partners__img\"><img decoding=\"async\" width=\"110\" height=\"51\" title=\"logo_1\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2023\/02\/logo_1.svg\" alt class=\"img-responsive wp-image-14130\"\/><\/span><\/div><div class=\"fusion-image-element\" style=\"--awb-max-width:90px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none partners__img\"><img decoding=\"async\" width=\"92\" height=\"75\" title=\"logo_2\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2023\/02\/logo_2.svg\" alt class=\"img-responsive wp-image-14131\"\/><\/span><\/div><div class=\"fusion-image-element\" style=\"--awb-max-width:108px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-4 hover-type-none partners__img\"><img decoding=\"async\" width=\"152\" height=\"32\" title=\"logo_123\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2023\/02\/logo_123-1.svg\" alt class=\"img-responsive wp-image-6342\"\/><\/span><\/div><div class=\"fusion-image-element\" style=\"--awb-max-width:73px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-5 hover-type-none partners__img\"><img decoding=\"async\" width=\"74\" height=\"79\" alt=\"Email partners\" title=\"logo_4\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2023\/02\/logo_4.svg\" class=\"img-responsive wp-image-14132\"\/><\/span><\/div><div class=\"fusion-image-element\" style=\"--awb-max-width:133px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-6 hover-type-none partners__img\"><img decoding=\"async\" width=\"134\" height=\"22\" title=\"logo_5\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2023\/02\/logo_5.svg\" alt class=\"img-responsive wp-image-14133\"\/><\/span><\/div><div class=\"fusion-image-element\" style=\"--awb-max-width:67px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-7 hover-type-none partners__img\"><img decoding=\"async\" width=\"68\" height=\"69\" title=\"logo_6\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2023\/02\/logo_6.svg\" alt class=\"img-responsive wp-image-14134\"\/><\/span><\/div><div class=\"fusion-image-element\" style=\"--awb-max-width:142px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-8 hover-type-none partners__img\"><img decoding=\"async\" width=\"143\" height=\"58\" title=\"logo_7\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2023\/02\/logo_7.svg\" alt class=\"img-responsive wp-image-14135\"\/><\/span><\/div><div class=\"fusion-image-element\" style=\"--awb-max-width:120px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-9 hover-type-none partners__img\"><img decoding=\"async\" width=\"121\" height=\"26\" title=\"logo_8\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2023\/02\/logo_8.svg\" alt class=\"img-responsive wp-image-14136\"\/><\/span><\/div><\/div><\/div><\/div><\/div>\n<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-padding-bottom:40px;--awb-padding-top-small:40px;--awb-padding-bottom-small:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-2 fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Une exp\u00e9rience visiteur unique<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-2 fusion-text-no-margin\" style=\"--awb-margin-top:20px;--awb-margin-bottom:20px;\"><p>Imaginez pouvoir offrir \u00e0 chaque visiteur une exp\u00e9rience unique. C&rsquo;est la magie de la personnalisation de site web avec Symplify. Des informations d\u00e9taill\u00e9es sur les besoins et le comportement de chaque visiteur vous permettent de cr\u00e9er une exp\u00e9rience personnalis\u00e9e pour chaque visiteur.  <\/p>\n<ul>\n<li><b>Exp\u00e9riences personnalis\u00e9es pour chaque visiteur&nbsp;:<\/b> D\u00e8s l&rsquo;instant o\u00f9 un utilisateur arrive sur votre page de destination, chaque \u00e9l\u00e9ment de celle-ci&nbsp;\u2014 de la mise en page et des couleurs aux appels \u00e0 l&rsquo;action et aux recommandations de produits&nbsp;\u2014 est ajust\u00e9 pour offrir une exp\u00e9rience \u00e0 la fois personnelle et pertinente.<\/li>\n<li><b>Au-del\u00e0 de l&rsquo;uniformisation&nbsp;:<\/b> L&rsquo;\u00e9poque du contenu g\u00e9n\u00e9rique est r\u00e9volue. La personnalisation signifie aller plus loin pour comprendre et modifier le site web en fonction de l&rsquo;individu derri\u00e8re l&rsquo;\u00e9cran, rendant chaque visite unique. <\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-3 fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><h2>Transformez votre strat\u00e9gie en trois \u00e9tapes simples<\/h2><\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-3 fusion-text-no-margin\" style=\"--awb-margin-top:20px;--awb-margin-bottom:20px;\"><p>Se lancer dans votre parcours de personnalisation est aussi simple que 1-2-3 avec Symplify. Voici comment&nbsp;: <\/p>\n<ul>\n<li><b>Identifiez vos segments d&rsquo;audience&nbsp;:<\/b> Commencez par identifier les segments en fonction du comportement et des pr\u00e9f\u00e9rences. Par exemple, les visiteurs qui lorgnent un produit sp\u00e9cifique sans effectuer d&rsquo;achat re\u00e7oivent un coup de pouce sp\u00e9cial vers cet achat tentant. <\/li>\n<li><b>Cr\u00e9ez des exp\u00e9riences uniques&nbsp;:<\/b> Que vous vendiez des baskets \u00e0 bon prix ou que vous sugg\u00e9riez les meilleurs accessoires, vous pouvez cr\u00e9er des exp\u00e9riences personnalis\u00e9es que votre public appr\u00e9ciera.<\/li>\n<li><b>Lancez et apprenez&nbsp;:<\/b> Mettez en \u0153uvre votre strat\u00e9gie avec une personnalisation directe ou affinez-la gr\u00e2ce \u00e0 des tests A\/B pour d\u00e9couvrir ce qui captive vraiment votre public.<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-4 fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><h2>Pourquoi la personnalisation est non n\u00e9gociable<\/h2><\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-4 fusion-text-no-margin\" style=\"--awb-margin-top:20px;--awb-margin-bottom:20px;\"><p>L&rsquo;\u00e8re num\u00e9rique exige la personnalisation, c&rsquo;est ce que vos visiteurs attendent et ce qui les incite \u00e0 revenir sur votre site. Le contenu personnalis\u00e9 peut consid\u00e9rablement augmenter vos revenus et vos taux de conversion, faisant de votre site web un outil dynamique qui s&rsquo;adapte \u00e0 chaque profil d&rsquo;utilisateur. <\/p>\n<ul>\n<li><b>Montez en fl\u00e8che l&rsquo;engagement&nbsp;:<\/b> La personnalisation rend votre site plus attrayant, encourageant les visiteurs \u00e0 explorer davantage et \u00e0 rester plus longtemps.<\/li>\n<li><b>Augmentez les conversions&nbsp;:<\/b> Des exp\u00e9riences sur mesure signifient des taux de conversion plus \u00e9lev\u00e9s, car les visiteurs trouvent exactement ce dont ils ont besoin, quand ils en ont besoin.<\/li>\n<li><b>Am\u00e9liorez la fid\u00e9lisation de la client\u00e8le&nbsp;:<\/b> En rendant chaque visite m\u00e9morable, vous fid\u00e9lisez la client\u00e8le et incitez les clients \u00e0 revenir.<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-5 fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Possibilit\u00e9s de personnalisation illimit\u00e9es<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-5 fusion-text-no-margin\" style=\"--awb-margin-top:20px;--awb-margin-bottom:20px;\"><p>Avec Symplify, le ciel est la limite en mati\u00e8re de personnalisation. Chaque aspect de votre site web peut \u00eatre personnalis\u00e9 pour cr\u00e9er une exp\u00e9rience utilisateur v\u00e9ritablement individualis\u00e9e. Voici un aper\u00e7u de ce que vous pouvez personnaliser&nbsp;:  <\/p>\n<ul>\n<li><b>Contenu et texte&nbsp;:<\/b> Affinez votre message pour qu&rsquo;il r\u00e9ponde directement aux besoins de votre visiteur.<\/li>\n<li><b>\u00c9l\u00e9ments de conception&nbsp;:<\/b> Ajustez les couleurs, les mises en page et les images en fonction des pr\u00e9f\u00e9rences de l&rsquo;utilisateur.<\/li>\n<li><b>Navigation et fonctionnalit\u00e9&nbsp;:<\/b> Rationalisez le parcours utilisateur avec des menus et des fonctionnalit\u00e9s personnalis\u00e9s.<\/li>\n<li><b>Promotions et offres&nbsp;:<\/b> Proposez des offres et des r\u00e9ductions trop belles pour \u00eatre vraies.<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-6 fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Faire des tests A\/B votre alli\u00e9 dans la g\u00e9n\u00e9ration de prospects<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-6 fusion-text-no-margin\" style=\"--awb-margin-top:20px;--awb-margin-bottom:20px;\"><p>Comprendre l&rsquo;impact de vos efforts de personnalisation est essentiel. Gr\u00e2ce aux tests A\/B, vous pouvez exp\u00e9rimenter diff\u00e9rentes approches pour voir ce qui r\u00e9sonne vraiment aupr\u00e8s de vos clients potentiels. Cela permet non seulement d&rsquo;affiner votre strat\u00e9gie, mais aussi de garantir que votre site web reste un outil puissant pour engager les clients et stimuler les conversions.  <\/p>\n<\/div><div class=\"fusion-title title fusion-title-7 fusion-title-text fusion-title-size-two\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Lancez-vous dans votre parcours de personnalisation avec Symplify<\/h2><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-7\" style=\"--awb-margin-top:20px;\"><p>Pr\u00eat \u00e0 transformer votre site web en une centrale de personnalisation qui ravit les visiteurs et stimule les conversions&nbsp;? Symplify est l\u00e0 pour que cela se produise. En tirant parti de notre plateforme sophistiqu\u00e9e, vous pouvez facilement g\u00e9rer vos donn\u00e9es et vos efforts de personnalisation, en veillant \u00e0 ce que chaque visiteur b\u00e9n\u00e9ficie d&rsquo;une exp\u00e9rience sur mesure qui non seulement r\u00e9pond \u00e0 ses attentes, mais les d\u00e9passe.  <\/p>\n<p>Adoptez l&rsquo;avenir de l&rsquo;engagement num\u00e9rique avec Symplify et regardez la valeur vie client, l&rsquo;exp\u00e9rience client et la fid\u00e9lisation de la client\u00e8le atteindre de nouveaux sommets. Faisons de votre site web non pas une simple destination, mais un voyage dont chaque visiteur se souviendra et qu&rsquo;il voudra revivre, encore et encore. <\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-padding-top:40px;--awb-padding-right:25px;--awb-padding-bottom:40px;--awb-padding-left:25px;--awb-overflow:hidden;--awb-bg-color:#ffffff;--awb-bg-color-hover:#ffffff;--awb-bg-size:cover;--awb-box-shadow:1px 1px 16px 1px rgba(0,0,0,0.07);;--awb-border-radius:12px 12px 12px 12px;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-8 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;--awb-font-size:24px;\"><h3 class=\"fusion-title-heading title-heading-center\" style=\"margin:0;font-size:1em;\"><h2>Pourquoi personnaliser l&rsquo;exp\u00e9rience client&nbsp;?<\/h2><\/h3><\/div><div class=\"fusion-text fusion-text-8\"><ul>\n<li>Les visiteurs du site web s&rsquo;attendent \u00e0 des exp\u00e9riences personnalis\u00e9es<\/li>\n<li>Les visiteurs sont plus susceptibles de revenir sur un site web qui reconna\u00eet leurs besoins<\/li>\n<li>Le contenu personnalis\u00e9 g\u00e9n\u00e8re plus de revenus et un taux de conversion plus \u00e9lev\u00e9<\/li>\n<li>Modifiez votre site web d&rsquo;une mani\u00e8re impossible ou difficile \u00e0 g\u00e9rer pour votre CMS<\/li>\n<\/ul>\n<\/div><div class=\"fusion-title title fusion-title-9 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;--awb-font-size:18px;\"><h3 class=\"fusion-title-heading title-heading-center\" style=\"margin:0;font-size:1em;\">Trop beau pour \u00eatre vrai&nbsp;?<br \/>Laissez-nous vous montrer&nbsp;:<\/h3><\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-2 fusion-button-span-yes fusion-button-default-type\" target=\"_self\" href=\"https:\/\/symplify.com\/fr\/?page_id=917\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">D\u00e9mo gratuite par ici<\/span><i class=\"fa-arrow-right fas awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-padding-bottom:40px;--awb-background-color:var(--awb-color2);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-10 fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h3 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Que pouvez-vous personnaliser&nbsp;?<\/h3><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><\/div><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"--awb-flex-grow:0;--awb-flex-grow-medium:0;--awb-flex-grow-small:0;--awb-flex-shrink:0;--awb-flex-shrink-medium:0;--awb-flex-shrink-small:0;width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-0 fusion_builder_column_inner_1_4 1_4 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:25%;--awb-margin-top-large:0px;--awb-spacing-right-large:7.68%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:7.68%;--awb-width-medium:25%;--awb-order-medium:0;--awb-spacing-right-medium:7.68%;--awb-spacing-left-medium:7.68%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;--awb-circlecolor:#65bc7b;--awb-circle-yes-font-size:14.08px;\" class=\"fusion-checklist fusion-checklist-1 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Listes d&rsquo;arguments de vente uniques<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Titres<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Disposition<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Couleurs<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Boutons<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Appels \u00e0 l&rsquo;action<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Coordonn\u00e9es<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>D\u00e9tails d&rsquo;exp\u00e9dition<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Tailles d&rsquo;image<\/p>\n<\/div><\/li><\/ul><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-1 fusion_builder_column_inner_1_4 1_4 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:25%;--awb-margin-top-large:0px;--awb-spacing-right-large:7.68%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:7.68%;--awb-width-medium:25%;--awb-order-medium:0;--awb-spacing-right-medium:7.68%;--awb-spacing-left-medium:7.68%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;--awb-circlecolor:#65bc7b;--awb-circle-yes-font-size:14.08px;\" class=\"fusion-checklist fusion-checklist-2 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Comptes \u00e0 rebours<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Animations<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Fonctionnalit\u00e9<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Tarification<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Effets de survol<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Banni\u00e8res<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Collant \/ non collant<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Processus de paiement<\/p>\n<\/div><\/li><\/ul><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-2 fusion_builder_column_inner_1_4 1_4 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:25%;--awb-margin-top-large:0px;--awb-spacing-right-large:7.68%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:7.68%;--awb-width-medium:25%;--awb-order-medium:0;--awb-spacing-right-medium:7.68%;--awb-spacing-left-medium:7.68%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;--awb-circlecolor:#65bc7b;--awb-circle-yes-font-size:14.08px;\" class=\"fusion-checklist fusion-checklist-3 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Contenu de l&rsquo;en-t\u00eate<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Recommandations<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Contenu au-dessus de la ligne de flottaison<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Voler vers le panier<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>T\u00e9moignages<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Copier<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Clart\u00e9<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Confiance<\/p>\n<\/div><\/li><\/ul><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-3 fusion_builder_column_inner_1_4 1_4 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:25%;--awb-margin-top-large:0px;--awb-spacing-right-large:7.68%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:7.68%;--awb-width-medium:25%;--awb-order-medium:0;--awb-spacing-right-medium:7.68%;--awb-spacing-left-medium:7.68%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><ul style=\"--awb-line-height:27.2px;--awb-icon-width:27.2px;--awb-icon-height:27.2px;--awb-icon-margin:11.2px;--awb-content-margin:38.4px;--awb-circlecolor:#65bc7b;--awb-circle-yes-font-size:14.08px;\" class=\"fusion-checklist fusion-checklist-4 fusion-checklist-default type-icons\"><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Image de marque<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>M\u00e9thodes de paiement<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Conception r\u00e9active<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Mise en page mobile<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Images<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Conception<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Taille du texte<\/p>\n<\/div><\/li><li class=\"fusion-li-item\" style=\"--awb-circlecolor:var(--awb-color1);--awb-iconcolor:var(--awb-color4);\"><span class=\"icon-wrapper circle-yes\"><i class=\"fusion-li-icon awb-icon-check\" aria-hidden=\"true\"><\/i><\/span><div class=\"fusion-li-item-content\">\n<p>Et bien plus encore&nbsp;!<\/p>\n<\/div><\/li><\/ul><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-padding-bottom:40px;--awb-padding-top-small:40px;--awb-padding-bottom-small:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:0px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-order-medium:0;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-11 fusion-title-text fusion-title-size-three\" style=\"--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><div class=\"title-sep-container title-sep-container-left fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><span class=\"awb-title-spacer fusion-no-large-visibility fusion-no-medium-visibility fusion-no-small-visibility\"><\/span><h3 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">RGPD&nbsp;: Nous vous prot\u00e9geons comme vous prot\u00e9gez l&rsquo;int\u00e9grit\u00e9 des donn\u00e9es de vos clients<\/h3><span class=\"awb-title-spacer\"><\/span><div class=\"title-sep-container title-sep-container-right\"><div class=\"title-sep sep-double sep-solid\" style=\"border-color:#e2e2e2;\"><\/div><\/div><\/div><div class=\"fusion-text fusion-text-9\"><p>\u00c0 la lumi\u00e8re de la d\u00e9cision Schrems&nbsp;II et de ses r\u00e9percussions sur les fournisseurs et les solutions logicielles op\u00e9rant sur le march\u00e9 europ\u00e9en.<strong> <a href=\"https:\/\/symplify.com\/content\/protect-the-integrity-of-your-customers-data\/?portfolioCats=40%2C35%2C36%2C18\">T\u00e9l\u00e9chargez notre guide. <\/a><\/strong><\/p>\n<\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-default fusion-button-default button-3 fusion-button-default-span fusion-button-default-type\" style=\"--awb-margin-top:40px;\" target=\"_self\" href=\"https:\/\/symplify.com\/content\/protect-the-integrity-of-your-customers-data\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">T\u00e9l\u00e9charger le guide<\/span><\/a><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-order-medium:0;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-10 hover-type-none\"><a class=\"fusion-no-lightbox\" href=\"https:\/\/symplify.com\/content\/protect-the-integrity-of-your-customers-data\/?portfolioCats=40%2C35%2C36%2C18\" target=\"_self\" aria-label=\"Livre &#8211; Nous vous prot\u00e9geons comme vous prot\u00e9gez\"><img decoding=\"async\" width=\"300\" height=\"256\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2020\/12\/Book-We-protect-you-as-you-protect--300x256.png\" alt class=\"img-responsive wp-image-2027\"\/><\/a><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:75px;--awb-padding-bottom:75px;--awb-padding-top-medium:60px;--awb-padding-bottom-medium:58px;--awb-background-color:var(--awb-color2);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-12 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:60px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;--awb-margin-bottom-medium:20px;--awb-font-size:48px;\"><h2 class=\"fusion-title-heading title-heading-center\" style=\"margin:0;font-size:1em;\">Get started with Symplify<\/h2><\/div><div class=\"fusion-text fusion-text-10 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:40px;\"><p style=\"text-align: center;\">Let us show you what Symplify can do for your brand today.<\/p>\n<\/div><div ><a class=\"fusion-button button-flat button-xlarge button-default fusion-button-default button-4 fusion-button-default-span fusion-button-default-type button-xlarge--center\" target=\"_self\" href=\"https:\/\/symplify.com\/conversion-experimentation\/book-a-demo\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Book a demo<\/span><\/a><\/div><\/div><\/div><\/div><\/div>\n<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-950","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/pages\/950","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/comments?post=950"}],"version-history":[{"count":26,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/pages\/950\/revisions"}],"predecessor-version":[{"id":14155,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/pages\/950\/revisions\/14155"}],"wp:attachment":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/media?parent=950"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}