{"id":14785,"date":"2026-10-15T12:55:14","date_gmt":"2026-10-15T12:55:14","guid":{"rendered":"https:\/\/symplify.com\/?page_id=14785"},"modified":"2026-10-16T12:00:54","modified_gmt":"2026-10-16T12:00:54","slug":"insights","status":"publish","type":"page","link":"https:\/\/symplify.com\/fr\/insights\/","title":{"rendered":"Symplify Insights"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:30px;--awb-padding-bottom:30px;--awb-padding-top-small:0px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:55%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.4909090909091%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.4909090909091%;--awb-width-medium:55%;--awb-order-medium:0;--awb-spacing-right-medium:3.4909090909091%;--awb-spacing-left-medium:3.4909090909091%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-margin-bottom:50px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h1 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\"><p dir=\"ltr\">Symplify Insights: see what\u2019s working across every channel<\/p><\/h1><\/div><div class=\"fusion-text fusion-text-1 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:50px;\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_2kv_\">\n<div>Your CRM data already holds the answers. Insights is an add-on that brings them to the surface: clear dashboards built into Symplify that show where you\u2019re winning, where you\u2019re slipping, and what to do next.<\/div>\n<\/div>\n<\/div><div ><a class=\"fusion-button button-flat button-xlarge button-default fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" target=\"_self\" href=\"https:\/\/symplify.com\/book-a-demo\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Request your demo<\/span><\/a><\/div><div class=\"fusion-text fusion-text-2\"><p>\u00a0<\/p>\n<\/div><div class=\"fusion-text fusion-text-3\"><p>Already a customer? Reach out to your Customer Success Manager.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion-flex-column fusion-flex-align-self-stretch fusion-no-small-visibility\" style=\"--awb-bg-size:cover;--awb-width-large:45%;--awb-margin-top-large:0px;--awb-spacing-right-large:4.2666666666667%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:4.2666666666667%;--awb-width-medium:45%;--awb-order-medium:0;--awb-spacing-right-medium:4.2666666666667%;--awb-spacing-left-medium:4.2666666666667%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"632\" title=\"symplify-magnifier-chart-v6\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-magnifier-chart-v6-1024x632.png\" alt class=\"img-responsive wp-image-14808\" srcset=\"https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-magnifier-chart-v6-200x124.png 200w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-magnifier-chart-v6-400x247.png 400w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-magnifier-chart-v6-600x371.png 600w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-magnifier-chart-v6-800x494.png 800w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-magnifier-chart-v6-1200x741.png 1200w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-magnifier-chart-v6.png 1600w\" sizes=\"(max-width: 640px) 100vw, 1200px\" \/><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-padding-bottom:40px;--awb-background-color:var(--awb-color2);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-video fusion-youtube\" style=\"--awb-max-width:800px;--awb-max-height:450px;--awb-align-self:center;--awb-width:100%;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:56.25%;\" ><iframe title=\"YouTube video player 1\" src=\"https:\/\/www.youtube.com\/embed\/6Wtcxu-TAFs?wmode=transparent&autoplay=0\" width=\"800\" height=\"450\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-padding-bottom:40px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-4\"><h2>No exports, no spreadsheets<\/h2>\n<\/div><div class=\"fusion-text fusion-text-5\"><p>How did this month compare with last? Are your automations earning their keep? Which journeys need attention? Answering questions like these tends to mean exporting the numbers and rebuilding them in a spreadsheet or BI tool.<\/p>\n<p>&nbsp;<\/p>\n<p>With Insights, they\u2019re answered inside Symplify, with nothing to set up and up to 12 months of history from the day it\u2019s switched on.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-color:var(--awb-color2);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:60px;--awb-padding-bottom:60px;--awb-background-color:var(--awb-color2);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"731\" title=\"symplify-insights-hero (1)\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-insights-hero-1-1024x731.png\" alt class=\"img-responsive wp-image-15014\" srcset=\"https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-insights-hero-1-200x143.png 200w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-insights-hero-1-400x286.png 400w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-insights-hero-1-600x428.png 600w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-insights-hero-1-800x571.png 800w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-insights-hero-1-1200x857.png 1200w\" sizes=\"(max-width: 640px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:40px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Your one-page health check<\/h2><\/div><div class=\"fusion-text fusion-text-6\" style=\"--awb-text-transform:none;\"><div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_2kv_\">\n<div>\n<div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_lg3_\">\n<div>\n<div>\n<div tabindex=\"0\" role=\"article\" aria-setsize=\"368\" aria-posinset=\"368\" aria-label=\"Message 368 of 368\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">The Account Brief is your one-page health check for a regular review. It shows your volume, reach and engagement, how automations compare with campaigns, which journeys improved or dropped, and how your sending has trended over time.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:30px;--awb-margin-top:30px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-7\"><h2>Questions you can answer in one click<\/h2>\n<p>Four questions every CRM team asks, each answered on a single screen.<\/p>\n<\/div><div class=\"fusion-content-boxes content-boxes columns row fusion-columns-2 fusion-columns-total-4 fusion-content-boxes-1 content-boxes-icon-with-title content-left has-flex-alignment\" style=\"--awb-backgroundcolor:var(--awb-color2);--awb-alignment:center;--awb-margin-top:80px;--awb-hover-accent-color:#0f728c;--awb-circle-hover-accent-color:#0f728c;--awb-box-shadow:2px 2px 10px 0px #000000;;\" data-animationOffset=\"top-into-view\"><div style=\"--awb-backgroundcolor:var(--awb-color2);\" class=\"fusion-column content-box-column content-box-column content-box-column-1 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-first-in-row\"><div class=\"col content-box-wrapper content-wrapper-background link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h2 class=\"content-box-heading\" style=\"--h2_typography-font-size:24px;line-height:29px;\">Are we sending too much?<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<p dir=\"ltr\">Sends per contact sit right next to contacts reached and engaged. If volume grows while engagement doesn\u2019t, you see it on the first row.<\/p>\n<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:var(--awb-color2);\" class=\"fusion-column content-box-column content-box-column content-box-column-2 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper-background link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h2 class=\"content-box-heading\" style=\"--h2_typography-font-size:24px;line-height:29px;\">Is our automation worth the effort?<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<p dir=\"ltr\">See what share of your sends and clicks come from automations, and how their click rate compares with your campaigns over the period<\/p>\n<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:var(--awb-color2);\" class=\"fusion-column content-box-column content-box-column content-box-column-3 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-first-in-row\"><div class=\"col content-box-wrapper content-wrapper-background link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h2 class=\"content-box-heading\" style=\"--h2_typography-font-size:24px;line-height:29px;\">Which journey should we fix first?<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<p dir=\"ltr\">See your journeys sorted by sends and coloured by click rate. High volume with low clicks stands out right away, and opening one shows where in the flow people stop clicking.<\/p>\n<\/div><\/div><\/div><div style=\"--awb-backgroundcolor:var(--awb-color2);\" class=\"fusion-column content-box-column content-box-column content-box-column-4 col-lg-6 col-md-6 col-sm-6 fusion-content-box-hover content-box-column-last content-box-column-last-in-row\"><div class=\"col content-box-wrapper content-wrapper-background link-area-link-icon content-icon-wrapper-yes icon-hover-animation-fade\" data-animationOffset=\"top-into-view\"><div class=\"heading icon-left\"><h2 class=\"content-box-heading\" style=\"--h2_typography-font-size:24px;line-height:29px;\">Which day should we send?<\/h2><\/div><div class=\"fusion-clearfix\"><\/div><div class=\"content-container\">\n<div>\n<div>\n<div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_lg3_\">\n<div>\n<div>\n<div tabindex=\"0\" role=\"article\" aria-setsize=\"388\" aria-posinset=\"388\" aria-label=\"Message 388 of 388\">\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<div>\n<p dir=\"ltr\">See sends by weekday and your best send hours, in your own timezone. One customer found higher click rates on Sundays and moved their sendouts. With Insights, that takes a glance.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_dcp_\">\n<div>\n<div tabindex=\"0\" role=\"article\" aria-setsize=\"276\" aria-posinset=\"276\" aria-label=\"Message 276 of 276\">\n<div>\n<div role=\"feed\" aria-label=\"Chat messages\" aria-describedby=\"_r_ki5_\">\n<div>\n<div tabindex=\"0\" role=\"article\" aria-setsize=\"358\" aria-posinset=\"358\" aria-label=\"Message 358 of 358\">\n<div><\/div>\n<\/div>\n<\/div>\n<div aria-hidden=\"true\"><\/div>\n<\/div>\n<div>\n<div>\n<div>\n<div>\n<div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div aria-hidden=\"true\"><\/div>\n<\/div>\n<div aria-hidden=\"true\"><\/div>\n<\/div>\n<\/div>\n<div aria-hidden=\"true\"><\/div>\n<\/div>\n<div>\n<div>\n<div>\n<div>\n<div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div aria-hidden=\"true\"><\/div>\n<\/div>\n<div aria-hidden=\"true\"><\/div>\n<\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:60px;--awb-padding-bottom:60px;--awb-background-color:var(--awb-color2);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:40px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Drill down to the detail<\/h2><\/div><div class=\"fusion-text fusion-text-8\" style=\"--awb-text-transform:none;\"><p>Pick any period and the previous one is compared automatically. Filter every chart at once by project or by contact attributes like country and membership level, and combine two for a sharper view.<\/p>\n<p>&nbsp;<\/p>\n<p>With <a href=\"https:\/\/help.symplify.com\/hc\/en-us\/articles\/8164870915612-DataDocs\">DataDocs<\/a>, you can also focus on contacts who hold a specific document, like a booking or an order.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-3 hover-type-none\"><img decoding=\"async\" width=\"1024\" height=\"801\" title=\"symplify-journeys-big-v8\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-journeys-big-v8-1024x801.png\" alt class=\"img-responsive wp-image-14991\" srcset=\"https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-journeys-big-v8-200x156.png 200w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-journeys-big-v8-400x313.png 400w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-journeys-big-v8-600x469.png 600w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-journeys-big-v8-800x626.png 800w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-journeys-big-v8-1200x939.png 1200w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/symplify-journeys-big-v8.png 1800w\" sizes=\"(max-width: 640px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:50px;--awb-padding-bottom:60px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-9\"><h2>Symplify Reports show the results.<\/h2>\n<h2>Insights shows what they mean over time.<\/h2>\n<\/div><!-- Insights comparison table. Paste into an Avada Code Block.\n     Designed to sit on the orange section background. Add the heading above with a normal Avada Title element. -->\n<style>\n  .sy-compare {\n    --sy-text: #2d2d2d;\n    --sy-muted: #6a6560;\n    --sy-card: #f6f2e9;\n    --sy-rule: rgba(45, 45, 45, 0.12);\n    --sy-band: rgba(249, 197, 118, 0.42);\n    --sy-teal: #1f5f73;\n    font-family: inherit;\n    color: var(--sy-text);\n    max-width: 1100px;\n    margin: 0 auto;\n  }\n  .sy-compare-card {\n    background: var(--sy-card);\n    border-radius: 18px;\n    padding: 12px 32px 20px;\n    box-shadow: 0 1px 0 rgba(45, 45, 45, 0.08);\n  }\n  .sy-compare-grid {\n    display: grid;\n    grid-template-columns: 1fr 1.5fr 1.9fr;\n  }\n  .sy-compare-head,\n  .sy-compare-row > div {\n    padding: 18px 24px 18px 0;\n    border-bottom: 1px solid var(--sy-rule);\n    line-height: 1.5;\n  }\n  .sy-compare-head { border-bottom-color: rgba(45, 45, 45, 0.25); }\n  \/* Row labels and column headers use the site's heading font,\n     since the body font on the site has no bold weight loaded *\/\n  .sy-compare .sy-compare-head,\n  .sy-compare .sy-label {\n    font-family: var(--h3_typography-font-family, var(--h2_typography-font-family, inherit)) !important;\n    font-weight: var(--h3_typography-font-weight, 700) !important;\n    font-synthesis: weight;\n    color: var(--sy-text);\n    letter-spacing: 0;\n  }\n  .sy-compare .sy-now { color: var(--sy-muted); }\n  .sy-compare-row { display: contents; }\n\n  \/* Insights column: soft yellow band, pill header, teal ticks *\/\n  .sy-compare .is-insights,\n  .sy-compare .sy-with {\n    background: var(--sy-band);\n    padding-left: 22px;\n    padding-right: 22px;\n  }\n  .sy-compare .is-insights { border-radius: 12px 12px 0 0; }\n  .sy-compare .is-insights span {\n    display: inline-block;\n    background: var(--sy-text);\n    color: var(--sy-card);\n    border-radius: 999px;\n    padding: 4px 14px;\n    font-size: 0.9em;\n  }\n  .sy-compare .sy-with {\n    position: relative;\n    padding-left: 50px;\n  }\n  .sy-compare .sy-with::after {\n    content: \"\";\n    position: absolute;\n    left: 22px;\n    top: 22px;\n    width: 18px;\n    height: 18px;\n    border-radius: 50%;\n    background: var(--sy-teal) url(\"data:image\/svg+xml,%3Csvg xmlns='http:\/\/www.w3.org\/2000\/svg' viewBox='0 0 18 18'%3E%3Cpath d='M5 9.3l2.6 2.5L13 6.4' fill='none' stroke='%23f6f2e9' stroke-width='2' stroke-linecap='round' stroke-linejoin='round'\/%3E%3C\/svg%3E\") center \/ 18px 18px no-repeat;\n  }\n  .sy-compare-row:last-child .sy-with { border-radius: 0 0 12px 12px; }\n  .sy-compare-row:last-child > div { border-bottom: 0; }\n\n  @media (max-width: 760px) {\n    .sy-compare-card { padding: 8px 18px 14px; }\n    .sy-compare-grid { display: block; }\n    .sy-compare-head { display: none; }\n    .sy-compare-row {\n      display: block;\n      padding: 18px 0;\n      border-bottom: 1px solid var(--sy-rule);\n    }\n    .sy-compare-row:last-child { border-bottom: 0; }\n    .sy-compare-row > div { border: 0; padding: 2px 0; }\n    .sy-compare-row .sy-now::before {\n      content: \"In Symplify Reports\";\n      display: block;\n      font-weight: 700;\n      color: var(--sy-text);\n      margin-top: 8px;\n    }\n    .sy-compare .sy-with {\n      margin-top: 12px;\n      padding: 12px 14px 12px 44px;\n      border-radius: 10px;\n    }\n    .sy-compare .sy-with::after { left: 14px; top: 14px; }\n    .sy-compare-row:last-child .sy-with { border-radius: 10px; }\n  }\n<\/style>\n\n<div class=\"sy-compare\">\n  <div class=\"sy-compare-card\">\n    <div class=\"sy-compare-grid\" role=\"table\" aria-label=\"Symplify compared with Symplify and Insights\">\n      <div class=\"sy-compare-head\" role=\"columnheader\" aria-hidden=\"true\"><\/div>\n      <div class=\"sy-compare-head\" role=\"columnheader\">In Symplify Reports<\/div>\n      <div class=\"sy-compare-head is-insights\" role=\"columnheader\"><span>With Insights<\/span><\/div>\n\n      <div class=\"sy-compare-row\" role=\"row\">\n        <div class=\"sy-label\" role=\"rowheader\">Engagement<\/div>\n        <div class=\"sy-now\" role=\"cell\">See opens and clicks for a sendout.<\/div>\n        <div class=\"sy-with\" role=\"cell\">See how engagement develops across your communication.<\/div>\n      <\/div>\n\n      <div class=\"sy-compare-row\" role=\"row\">\n        <div class=\"sy-label\" role=\"rowheader\">Automations<\/div>\n        <div class=\"sy-now\" role=\"cell\">See how an automated journey performs.<\/div>\n        <div class=\"sy-with\" role=\"cell\">Compare the impact of automations versus campaigns.<\/div>\n      <\/div>\n\n      <div class=\"sy-compare-row\" role=\"row\">\n        <div class=\"sy-label\" role=\"rowheader\">Historical data<\/div>\n        <div class=\"sy-now\" role=\"cell\">Review results from previous sendouts.<\/div>\n        <div class=\"sy-with\" role=\"cell\">Discover trends across 12 months of communication.<\/div>\n      <\/div>\n\n      <div class=\"sy-compare-row\" role=\"row\">\n        <div class=\"sy-label\" role=\"rowheader\">Journey performance<\/div>\n        <div class=\"sy-now\" role=\"cell\">Review statistics for a journey.<\/div>\n        <div class=\"sy-with\" role=\"cell\">Identify which journeys improved or declined.<\/div>\n      <\/div>\n\n      <div class=\"sy-compare-row\" role=\"row\">\n        <div class=\"sy-label\" role=\"rowheader\">Audience analysis<\/div>\n        <div class=\"sy-now\" role=\"cell\">View and segment your contacts.<\/div>\n        <div class=\"sy-with\" role=\"cell\">See how different audiences engage with your messages.<\/div>\n      <\/div>\n\n      <div class=\"sy-compare-row\" role=\"row\">\n        <div class=\"sy-label\" role=\"rowheader\">Email performance<\/div>\n        <div class=\"sy-now\" role=\"cell\">See opens and clicks for an email.<\/div>\n        <div class=\"sy-with\" role=\"cell\">Discover how engagement varies by send hour and inbox provider.<\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/div>\n<\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-8 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-color:var(--awb-color1);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:40px;--awb-padding-bottom:40px;--awb-margin-top:40px;--awb-margin-bottom:40px;--awb-background-color:var(--awb-color2);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-4 hover-type-none\"><img decoding=\"async\" width=\"901\" height=\"596\" title=\"insights-chart-orange (3)\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/insights-chart-orange-3.png\" alt class=\"img-responsive wp-image-15012\" srcset=\"https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/insights-chart-orange-3-200x132.png 200w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/insights-chart-orange-3-400x265.png 400w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/insights-chart-orange-3-600x397.png 600w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/insights-chart-orange-3-800x529.png 800w, https:\/\/symplify.com\/wp-content\/uploads\/2026\/10\/insights-chart-orange-3.png 901w\" sizes=\"(max-width: 640px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:50%;--awb-order-medium:0;--awb-spacing-right-medium:3.84%;--awb-spacing-left-medium:3.84%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-4 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-margin-bottom:40px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">Built to be trusted<\/h2><\/div><div class=\"fusion-text fusion-text-10\" style=\"--awb-text-transform:none;\"><p>We built Insights together with our customers, around the questions their CRM teams need answered.<\/p>\n<p>&nbsp;<\/p>\n<p>It runs on a separate analytics warehouse, so it never slows down your sending. Every tile explains exactly what it shows, and personal details like email addresses and phone numbers are never available as filters.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-9 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:30px;--awb-padding-bottom:30px;--awb-background-color:var(--awb-color1);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-center fusion-flex-justify-content-space-between fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:40px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;flex-grow:10;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;border-color:#e2e2e2;border-top-width:2px;\"><\/div><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-5 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-margin-bottom:40px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;--awb-font-size:48px;\"><h1 class=\"fusion-title-heading title-heading-left\" style=\"font-family:&quot;Century Gothic Bold&quot;;font-style:normal;font-weight:400;margin:0;font-size:1em;line-height:57px;\"><p style=\"text-align: left;\">FAQs<\/p><\/h1><\/div><div class=\"accordian fusion-accordian\" style=\"--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:18px;--awb-icon-alignment:left;--awb-hover-color:#f9f9fb;--awb-border-color:#e2e2e2;--awb-background-color:#ffffff;--awb-divider-color:#e2e2e2;--awb-divider-hover-color:#e2e2e2;--awb-icon-color:#ffffff;--awb-title-color:#333333;--awb-content-color:#333333;--awb-icon-box-color:#212934;--awb-toggle-hover-accent-color:var(--awb-color5);--awb-title-font-family:&quot;Roboto&quot;;--awb-title-font-weight:900;--awb-title-font-style:normal;--awb-title-font-size:28px;--awb-content-font-family:&quot;Roboto&quot;;--awb-content-font-style:normal;--awb-content-font-weight:300;\"><div class=\"panel-group fusion-toggle-icon-boxed\" id=\"accordion-14785-1\"><div class=\"fusion-panel panel-default panel-5c21c02c68fdec379 fusion-toggle-has-divider\" style=\"--awb-content-font-family:&quot;Century Gothic&quot;;--awb-content-font-style:normal;--awb-content-font-weight:400;--awb-title-font-family:&quot;Century Gothic Bold&quot;;--awb-title-font-weight:400;--awb-title-font-style:normal;--awb-title-line-height:1.3;--awb-title-color:#333333;--awb-content-color:#333333;\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_5c21c02c68fdec379\"><a aria-expanded=\"false\" aria-controls=\"5c21c02c68fdec379\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-14785-1\" data-target=\"#5c21c02c68fdec379\" href=\"#5c21c02c68fdec379\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">What is Symplify Insights?<\/span><\/a><\/h4><\/div><div id=\"5c21c02c68fdec379\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_5c21c02c68fdec379\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p dir=\"ltr\">Symplify Insights is a set of analytics dashboards inside Symplify. It adds up everything you send across email, SMS and App Push over any period you choose, and compares it with the period before, with no exports or spreadsheets.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"accordian fusion-accordian\" style=\"--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:18px;--awb-icon-alignment:left;--awb-hover-color:#f9f9fb;--awb-border-color:#e2e2e2;--awb-background-color:#ffffff;--awb-divider-color:#e2e2e2;--awb-divider-hover-color:#e2e2e2;--awb-icon-color:#ffffff;--awb-title-color:#333333;--awb-content-color:#333333;--awb-icon-box-color:#212934;--awb-toggle-hover-accent-color:var(--awb-color5);--awb-title-font-family:&quot;Roboto&quot;;--awb-title-font-weight:900;--awb-title-font-style:normal;--awb-title-font-size:28px;--awb-content-font-family:&quot;Roboto&quot;;--awb-content-font-style:normal;--awb-content-font-weight:300;\"><div class=\"panel-group fusion-toggle-icon-boxed\" id=\"accordion-14785-2\"><div class=\"fusion-panel panel-default panel-7697de8568fe16e60 fusion-toggle-has-divider\" style=\"--awb-content-font-family:&quot;Century Gothic&quot;;--awb-content-font-style:normal;--awb-content-font-weight:400;--awb-title-font-family:&quot;Century Gothic Bold&quot;;--awb-title-font-weight:400;--awb-title-font-style:normal;--awb-title-line-height:1.3;--awb-title-color:#333333;--awb-content-color:#333333;\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_7697de8568fe16e60\"><a aria-expanded=\"false\" aria-controls=\"7697de8568fe16e60\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-14785-2\" data-target=\"#7697de8568fe16e60\" href=\"#7697de8568fe16e60\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">How is Insights different from Reports?<\/span><\/a><\/h4><\/div><div id=\"7697de8568fe16e60\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_7697de8568fe16e60\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p dir=\"ltr\">Reports show how one sendout performed. Insights shows how everything you send is performing, so you can spot trends and decide what to do next.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"accordian fusion-accordian\" style=\"--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:18px;--awb-icon-alignment:left;--awb-hover-color:#f9f9fb;--awb-border-color:#e2e2e2;--awb-background-color:#ffffff;--awb-divider-color:#e2e2e2;--awb-divider-hover-color:#e2e2e2;--awb-icon-color:#ffffff;--awb-title-color:#333333;--awb-content-color:#333333;--awb-icon-box-color:#212934;--awb-toggle-hover-accent-color:var(--awb-color5);--awb-title-font-family:&quot;Roboto&quot;;--awb-title-font-weight:900;--awb-title-font-style:normal;--awb-title-font-size:28px;--awb-content-font-family:&quot;Roboto&quot;;--awb-content-font-style:normal;--awb-content-font-weight:300;\"><div class=\"panel-group fusion-toggle-icon-boxed\" id=\"accordion-14785-3\"><div class=\"fusion-panel panel-default panel-088d94c0b9dfaa98d fusion-toggle-has-divider\" style=\"--awb-content-font-family:&quot;Century Gothic&quot;;--awb-content-font-style:normal;--awb-content-font-weight:400;--awb-title-font-family:&quot;Century Gothic Bold&quot;;--awb-title-font-weight:400;--awb-title-font-style:normal;--awb-title-line-height:1.3;--awb-title-color:#333333;--awb-content-color:#333333;\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_088d94c0b9dfaa98d\"><a aria-expanded=\"false\" aria-controls=\"088d94c0b9dfaa98d\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-14785-3\" data-target=\"#088d94c0b9dfaa98d\" href=\"#088d94c0b9dfaa98d\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">How up to date is the data?<\/span><\/a><\/h4><\/div><div id=\"088d94c0b9dfaa98d\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_088d94c0b9dfaa98d\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p dir=\"ltr\">Insights is updated on an ongoing basis. Today\u2019s figures are partial, so the latest day can still change.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"accordian fusion-accordian\" style=\"--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:18px;--awb-icon-alignment:left;--awb-hover-color:#f9f9fb;--awb-border-color:#e2e2e2;--awb-background-color:#ffffff;--awb-divider-color:#e2e2e2;--awb-divider-hover-color:#e2e2e2;--awb-icon-color:#ffffff;--awb-title-color:#333333;--awb-content-color:#333333;--awb-icon-box-color:#212934;--awb-toggle-hover-accent-color:var(--awb-color5);--awb-title-font-family:&quot;Roboto&quot;;--awb-title-font-weight:900;--awb-title-font-style:normal;--awb-title-font-size:28px;--awb-content-font-family:&quot;Roboto&quot;;--awb-content-font-style:normal;--awb-content-font-weight:300;\"><div class=\"panel-group fusion-toggle-icon-boxed\" id=\"accordion-14785-4\"><div class=\"fusion-panel panel-default panel-167ab88a1cede055f fusion-toggle-has-divider\" style=\"--awb-content-font-family:&quot;Century Gothic&quot;;--awb-content-font-style:normal;--awb-content-font-weight:400;--awb-title-font-family:&quot;Century Gothic Bold&quot;;--awb-title-font-weight:400;--awb-title-font-style:normal;--awb-title-line-height:1.3;--awb-title-color:#333333;--awb-content-color:#333333;\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_167ab88a1cede055f\"><a aria-expanded=\"false\" aria-controls=\"167ab88a1cede055f\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-14785-4\" data-target=\"#167ab88a1cede055f\" href=\"#167ab88a1cede055f\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">How much history do I get?<\/span><\/a><\/h4><\/div><div id=\"167ab88a1cede055f\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_167ab88a1cede055f\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p>Up to 13 months of message history is loaded when Insights is switched on, and it keeps growing from there.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"accordian fusion-accordian\" style=\"--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:18px;--awb-icon-alignment:left;--awb-hover-color:#f9f9fb;--awb-border-color:#e2e2e2;--awb-background-color:#ffffff;--awb-divider-color:#e2e2e2;--awb-divider-hover-color:#e2e2e2;--awb-icon-color:#ffffff;--awb-title-color:#333333;--awb-content-color:#333333;--awb-icon-box-color:#212934;--awb-toggle-hover-accent-color:var(--awb-color5);--awb-title-font-family:&quot;Roboto&quot;;--awb-title-font-weight:900;--awb-title-font-style:normal;--awb-title-font-size:28px;--awb-content-font-family:&quot;Roboto&quot;;--awb-content-font-style:normal;--awb-content-font-weight:300;\"><div class=\"panel-group fusion-toggle-icon-boxed\" id=\"accordion-14785-5\"><div class=\"fusion-panel panel-default panel-f14de57fe89f310ce fusion-toggle-has-divider\" style=\"--awb-content-font-family:&quot;Century Gothic&quot;;--awb-content-font-style:normal;--awb-content-font-weight:400;--awb-title-font-family:&quot;Century Gothic Bold&quot;;--awb-title-font-weight:400;--awb-title-font-style:normal;--awb-title-line-height:1.3;--awb-title-color:#333333;--awb-content-color:#333333;\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_f14de57fe89f310ce\"><a aria-expanded=\"false\" aria-controls=\"f14de57fe89f310ce\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-14785-5\" data-target=\"#f14de57fe89f310ce\" href=\"#f14de57fe89f310ce\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">How do I get Insights?<\/span><\/a><\/h4><\/div><div id=\"f14de57fe89f310ce\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_f14de57fe89f310ce\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p dir=\"ltr\">Insights is an add-on. Contact your Customer Success Manager to activate it.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"accordian fusion-accordian\" style=\"--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-border-size:1px;--awb-icon-size:16px;--awb-content-font-size:18px;--awb-icon-alignment:left;--awb-hover-color:#f9f9fb;--awb-border-color:#e2e2e2;--awb-background-color:#ffffff;--awb-divider-color:#e2e2e2;--awb-divider-hover-color:#e2e2e2;--awb-icon-color:#ffffff;--awb-title-color:#333333;--awb-content-color:#333333;--awb-icon-box-color:#212934;--awb-toggle-hover-accent-color:var(--awb-color5);--awb-title-font-family:&quot;Roboto&quot;;--awb-title-font-weight:900;--awb-title-font-style:normal;--awb-title-font-size:28px;--awb-content-font-family:&quot;Roboto&quot;;--awb-content-font-style:normal;--awb-content-font-weight:300;\"><div class=\"panel-group fusion-toggle-icon-boxed\" id=\"accordion-14785-6\"><div class=\"fusion-panel panel-default panel-578ec6e461dabb3a2 fusion-toggle-has-divider\" style=\"--awb-content-font-family:&quot;Century Gothic&quot;;--awb-content-font-style:normal;--awb-content-font-weight:400;--awb-title-font-family:&quot;Century Gothic Bold&quot;;--awb-title-font-weight:400;--awb-title-font-style:normal;--awb-title-line-height:1.3;--awb-title-color:#333333;--awb-content-color:#333333;\"><div class=\"panel-heading\"><h4 class=\"panel-title toggle\" id=\"toggle_578ec6e461dabb3a2\"><a aria-expanded=\"false\" aria-controls=\"578ec6e461dabb3a2\" role=\"button\" data-toggle=\"collapse\" data-parent=\"#accordion-14785-6\" data-target=\"#578ec6e461dabb3a2\" href=\"#578ec6e461dabb3a2\"><span class=\"fusion-toggle-icon-wrapper\" aria-hidden=\"true\"><i class=\"fa-fusion-box active-icon awb-icon-minus\" aria-hidden=\"true\"><\/i><i class=\"fa-fusion-box inactive-icon awb-icon-plus\" aria-hidden=\"true\"><\/i><\/span><span class=\"fusion-toggle-heading\">Where do I find Insights?<\/span><\/a><\/h4><\/div><div id=\"578ec6e461dabb3a2\" class=\"panel-collapse collapse \" aria-labelledby=\"toggle_578ec6e461dabb3a2\"><div class=\"panel-body toggle-content fusion-clearfix\">\n<p dir=\"ltr\">Once it\u2019s activated, choose Insight in the app menu, next to Communication and Conversion. The Account Brief is the first dashboard you\u2019ll see.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-10 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:75px;--awb-padding-bottom:75px;--awb-padding-top-medium:60px;--awb-padding-bottom-medium:58px;--awb-background-color:var(--awb-color2);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-14 fusion_builder_column_1_1 1_1 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-text fusion-text-11 fusion-text-no-margin\" style=\"--awb-text-transform:none;--awb-margin-bottom:40px;\"><h2 style=\"text-align: center;\">Ready to see the full picture?<\/h2>\n<\/div><div ><a class=\"fusion-button button-flat button-xlarge button-default fusion-button-default button-2 fusion-button-default-span fusion-button-default-type button-xlarge--center\" style=\"--button-border-radius-top-left:36px;--button-border-radius-top-right:36px;--button-border-radius-bottom-right:36px;--button-border-radius-bottom-left:36px;\" target=\"_self\" href=\"https:\/\/symplify.com\/book-a-demo\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Request a demo<\/span><\/a><\/div><div class=\"fusion-text fusion-text-12\" style=\"--awb-margin-top:40px;\"><p dir=\"ltr\" style=\"text-align: center;\">Already a customer? Reach out to your Customer Success Manager.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-14785","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/pages\/14785","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/comments?post=14785"}],"version-history":[{"count":95,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/pages\/14785\/revisions"}],"predecessor-version":[{"id":15001,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/pages\/14785\/revisions\/15001"}],"wp:attachment":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/media?parent=14785"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}