{"id":8246,"date":"2023-05-25T15:55:36","date_gmt":"2023-05-25T15:55:36","guid":{"rendered":"https:\/\/symplify.com\/?post_type=avada_portfolio&#038;p=8246"},"modified":"2026-03-11T08:42:31","modified_gmt":"2026-03-11T08:42:31","slug":"le-guide-de-lindustrie-des-technologies-financieres-pour-conserver-ses-clients-et-les-fideliser","status":"publish","type":"avada_portfolio","link":"https:\/\/symplify.com\/fr\/content\/le-guide-de-lindustrie-des-technologies-financieres-pour-conserver-ses-clients-et-les-fideliser\/","title":{"rendered":"Le guide de l&rsquo;industrie des technologies financi\u00e8res pour conserver ses clients et les fid\u00e9liser"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:6%;--awb-padding-left:6%;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1144px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:60%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.2%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.2%;--awb-width-medium:60%;--awb-order-medium:0;--awb-spacing-right-medium:3.2%;--awb-spacing-left-medium:3.2%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:#981d5c;--awb-font-size:28px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;font-size:1em;line-height:34px;\"><\/h2><\/div><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-one\" style=\"--awb-font-size:40px;\"><h1 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;font-size:1em;line-height:46px;\">Le guide de l&rsquo;industrie des technologies financi\u00e8res pour conserver ses clients et les fid\u00e9liser<\/h1><\/div><div class=\"fusion-text fusion-text-1\"><p>L\u2019<a href=\"https:\/\/symplify.com\/fr\/blog\/la-fidelisation-de-la-clientele-est-elle-le-mouton-noir-de-lindustrie-des-technologies-financieres\/\" target=\"_blank\" rel=\"noopener\">industrie des technologies financi\u00e8res<\/a> a connu une croissance massive au cours des derni\u00e8res ann\u00e9es. M\u00eame si le march\u00e9 est promis \u00e0 un bel avenir, les entreprises de technologie financi\u00e8re (en particulier les start-ups et les petites entreprises) connaissent une certaine instabilit\u00e9 en mati\u00e8re de fid\u00e9lit\u00e9 et de r\u00e9tention des clients.<\/p>\n<p>De nombreuses entreprises de ce secteur ont vu leur nombre de nouveaux clients augmenter au cours des derni\u00e8res ann\u00e9es, car la demande de services bancaires num\u00e9riques ne cesse de cro\u00eetre. Malheureusement, ces clients semblent partir aussi rapidement qu&rsquo;ils sont arriv\u00e9s.<\/p>\n<p>D\u00e9couvrez ce qu&rsquo;il faut faire pour construire une base de clients fid\u00e8les qui resteront avec votre entreprise envers et contre tout. Ce guide offre des perspectives et des recommandations pr\u00e9cieuses aux entreprises de technologie financi\u00e8re pour am\u00e9liorer la fid\u00e9lisation et la r\u00e9tention des clients.<\/p>\n<\/div><div class=\"fusion-title title fusion-title-3 fusion-sep-none fusion-title-text fusion-title-size-three\" style=\"--awb-font-size:24px;\"><h3 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;font-size:1em;\">Table des mati\u00e8res :<\/h3><\/div><div class=\"fusion-text fusion-text-2\"><ul>\n<li>Qu&rsquo;est-ce qu\u2019un client fid\u00e8le?<\/li>\n<li>L&rsquo;importance de la fid\u00e9lisation de la client\u00e8le<\/li>\n<li>5 avantages inestimables de la fid\u00e9lisation de la client\u00e8le<\/li>\n<li>Pourquoi les clients quittent les entreprises de technologie financi\u00e8re?<\/li>\n<li>Comment fid\u00e9liser la client\u00e8le?<\/li>\n<li>Comment Symplify peut vous aider?<\/li>\n<\/ul>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion-flex-column\" style=\"--awb-padding-top:25px;--awb-padding-right:40px;--awb-padding-bottom:25px;--awb-padding-left:40px;--awb-overflow:hidden;--awb-bg-size:cover;--awb-box-shadow:1px 1px 16px 1px rgba(0,0,0,0.07);;--awb-border-radius:10px 10px 10px 10px;--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:4.8%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:4.8%;--awb-width-medium:40%;--awb-order-medium:0;--awb-spacing-right-medium:4.8%;--awb-spacing-left-medium:4.8%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none\"><a class=\"fusion-no-lightbox\" href=\"https:\/\/symplify.com\/wp-content\/uploads\/2023\/05\/guide-fintech-mockup-1-FR-crop.png\" target=\"_blank\" aria-label=\"guide-fintech-mockup-1-FR-crop\" rel=\"noopener noreferrer\"><img decoding=\"async\" width=\"300\" height=\"200\" alt=\"Le guide de l&#039;industrie des technologies financi\u00e8res pour conserver ses clients et les fid\u00e9liser\" src=\"https:\/\/symplify.com\/wp-content\/uploads\/2023\/05\/guide-fintech-mockup-1-FR-crop-300x200.png\" class=\"img-responsive wp-image-8281\" srcset=\"https:\/\/symplify.com\/wp-content\/uploads\/2023\/05\/guide-fintech-mockup-1-FR-crop-200x133.png 200w, https:\/\/symplify.com\/wp-content\/uploads\/2023\/05\/guide-fintech-mockup-1-FR-crop-400x267.png 400w, https:\/\/symplify.com\/wp-content\/uploads\/2023\/05\/guide-fintech-mockup-1-FR-crop-600x400.png 600w, https:\/\/symplify.com\/wp-content\/uploads\/2023\/05\/guide-fintech-mockup-1-FR-crop-800x533.png 800w, https:\/\/symplify.com\/wp-content\/uploads\/2023\/05\/guide-fintech-mockup-1-FR-crop-1200x800.png 1200w\" sizes=\"(max-width: 640px) 100vw, 1200px\" \/><\/a><\/span><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;margin-bottom:20px;width:100%;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:#e4e4e4;border-color:#e4e4e4;border-top-width:1px;\"><\/div><\/div><script src=\"https:\/\/js-eu1.hsforms.net\/forms\/embed\/147793077.js\" defer><\/script>\n<div class=\"hs-form-frame\" data-region=\"eu1\" data-form-id=\"ae16cce0-a7e1-45ce-b55f-f98e6976e7e5\" data-portal-id=\"147793077\"><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Comment fid\u00e9liser la client\u00e8le dans un secteur satur\u00e9? Consultez notre guide de l&rsquo;industrie des technologies financi\u00e8res pour conserver ses clients et les fid\u00e9liser.<\/p>\n","protected":false},"author":16,"featured_media":8281,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"portfolio_category":[31],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-8246","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-guide"],"_links":{"self":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/avada_portfolio\/8246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/comments?post=8246"}],"version-history":[{"count":13,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/avada_portfolio\/8246\/revisions"}],"predecessor-version":[{"id":13395,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/avada_portfolio\/8246\/revisions\/13395"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/media\/8281"}],"wp:attachment":[{"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/media?parent=8246"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/portfolio_category?post=8246"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/portfolio_skills?post=8246"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/symplify.com\/fr\/wp-json\/wp\/v2\/portfolio_tags?post=8246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}