7 Common Challenges Organizations Face with Multichannel Customer Engagement
Multichannel customer engagement is set to become the gold standard for marketing. Did you know that 51% of companies today use at least eight channels to interact with their [...]
How Automated Multichannel Engagement Helps Organizations Increase Sales Revenue and Customer Lifetime Value
As the digital landscape continues to evolve, organizations must capitalize on increasing customer lifetime value (CLV) by analyzing the customer lifecycle to identify marketing automation opportunities. One solution that [...]
Quebec’s Bill 64: Everything You Need to Know and Why It’s Important in 2022
2021 will go down in history as the year of digital transformation. The on-going Covid-19 pandemic has led to unprecedented levels of technological innovations and digitization, completely changing the way [...]
Customer Case: Gina Tricot
Gina Tricot: When the data speaks for itself When you start A/B testing you quickly begin to see the importance of letting the actual data do the talking. You [...]
The Non-Profit Playbook – part 3: Create Better Donor Experiences
Welcome to the final installation of Symplify’s Non-Profit Playbook. Will now complete our three-part series with an exploration of how to create better donor experiences. We’ll examine techniques and best practices for donor engagement and retention.
10 E-Commerce Conversion Rate Optimization Tactics that you can implement for Black Friday and Cyber Monday
Did you know that e-commerce sales now represent nearly 50% of all retail growth? Not surprising in our current environment. Get in control and check out 10 E-Commerce Conversion Rate Optimization Tactics that you can implement for Black Friday and Cyber Monday.